But without the twin spurs of competition and the profit motive there is no telling how big subsidies should be.
Seemingly without breaking sweat, Spurs' second goal arrived on the half-hour mark when Jenas found Keane in space on the left-hand side of the area and he ran on to slot home past the on-rushing goalkeeper.
Spurs are already without the services of centre-backs Michael Dawson and Jonathan Woodgate with Achilles and groin injuries respectively.
But as any user of Foursquare or Reddit knows, the mere act of keeping score spurs users on even without tangible rewards.
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Danny Green added 14 points and Tiago Splitter had 13 for the Spurs, who were again without Tim Duncan and Manu Ginobili because of injuries as they beat the Nets for the fifth straight time and 19th in the last 20 meetings.
With Zenit midway through the Russian season, the difference in sharpness between the sides was clearly evident, and Dick Advocaat's side showed they could well be a threat in this season's Champions League - even without Andrei Arshavin, who has been heavily linked with Spurs and who only played 45 minutes in Monaco.
"If the gaffer were to ask me if I'd be ready for the bench against Spurs, I'd say 'yes' without hesitation, " Smith told the Manchester Evening News.
Semb has had to do without Man United's Ronny Johnsen, Oyvind Leonhardsen of Spurs and Erik Hoftun who plays for Rosenborg, while he is giving Jan Derek Sorensen, another Rosenborg player, more time to prove his fitness.
Bent had been busy without having any clear openings, but he wasted a glorious opportunity to level for Spurs when he was sent clear by Modric.
Spurs' plan had involved knocking down most of the structure and rebuilding it without the running track, instead rebuilding the National Sports Centre at Crystal Palace.
Liverpool, who were without the injured Steven Gerrard and Fernando Torres, showed their defensive discipline to keep out Spurs and should have been out of sight by the time they were awarded an injury-time penalty after David Ngog was brought down by Sebastien Bassong.
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