"Football, with its roots in working-class male culture, has always had a far more aggressive and vocal support, " explains spokesman Alan Duffy.

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Joe from Scranton seems never far from his working class roots and has shown an ability to mix with the guys on the campaign trail.

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Populated by mainstream Americans and Mexican immigrants, by the working class and the retired, this hamlet is a poor outpost with Old West roots where people don't miss society and have often dropped out of it.

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Mostly privately educated, they evinced an air of superiority that grated with Mr Birt, who seldom lets us forget that his roots are in working-class Liverpool.

ECONOMIST: British television