Yet, in this day and age, with so much competition for coverage and attention, it can be the thing that connects the dots, raises your profile and attracts consumers, advertisers, partners and investors.

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But with so much competition from abroad, and with so many competing future powertrain technologies out there--electric hybrids, clean diesels and hydrogen fuel cells--companies can't afford to go it alone, says David Cole, chairman of the Center for Automotive Research in Ann Arbor, Mich.

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Karting is the best way for you to get a feel of how to race each other, dealing with the competition, dealing with winning, dealing with losing, and you soak up so much at a young age and learn very fast.

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My contention here is that the iPhone 5 represents not so much a turning point for Apple, but an inflection point, in its competition with Google for our love and attention.

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