As definitions of a good outcome they started with two simple measures: the number of infections averted, and the number of deaths averted.

ECONOMIST: Influenza vaccination

Simple self-care measures can usually alleviate discomfort associated with fibrocystic breasts.

CNN: Fibrocystic breasts

Simple, low-cost measures, such as regular TB-testing for people living with AIDS, are where investment has the most impact on saving lives.

ECONOMIST: Letters

Doctors advise using "simple but effective" hygiene measures such as frequent hand-washing, covering your mouth with a tissue when coughing and sneezing, and putting the tissue into a bin.

BBC: More call handlers for swine flu