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Thinking big allows innovators to start with a clean sheet of paper and consider a full range of design approaches and possible futures.
FORBES: Part Four of a Six-Part Series
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Paper or not, Boeing is milking the image of the futuristic delta-wing design with huge posters on, for instance, the road from central London to Heathrow airport.
ECONOMIST: Boeing v Airbus
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The design is first sketched on paper, and then engraved on stone, in reverse, with a knife.
UNESCO: Culture