Some cards have started to address this issue with affinity logos of alma maters, sports teams, or charities.
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Not surprisingly, Machinima attracts young males with an affinity for social media.
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Otto Wichterle, when a professor of chemistry in Prague in the 1950s, had discovered a polymer called hydrogel poly-hydroxyethyl methacrylate, with its affinity for water.
She exposes them to the chemical she is interested in, cobalt oxide and gold in the case of her battery work, and selects those viruses that produce proteins with an affinity for the chemical.
Besides securing the brightest minds in sports management, finance, economics, information technology and mathematics, Major League Baseball would be targeting exceptional individuals with an affinity for baseball as well as the capabilities to conduct quantitative research.
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Despite his self-styled affinity with Tony Blair, Mr Cameron has none of the former prime minister's messianic zeal.
The viewer has to have some affinity with the host, concurs Mr Stewart.
Four differently coloured dyes are used, each with a specific affinity for one of the four different sorts of base.
It becomes even more complex in departmental apps because people have an affinity with anything running in their own department.
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But I remember in later years feeling an affinity with the hyperdecorative because it had a sense of nostalgia, in a way.
America still is the land of upside, thanks to our command of digital technology and our easy affinity with tech's cultural ramifications.
The kennels said while they are perceived as "rough and tough", in reality they are gentle and have an "affinity with children".
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They are determined to prove that via engineering prowess, great drivers and a great affinity with the public they can do well.
Communication skills, affinity with the population, knowledge of chronic conditions and ability to build relationships are just a few desirable qualifications for program leaders.
Rural and inland voters may have felt a sense of cultural and even economic affinity with the less wealthy and ostentatiously western-looking Ennahda candidates.
It is not, he says, because they share some affinity with the U.K. or U.S. but because English is the most convenient language to use.
Like Anfield, Boston's Fenway Park is one of the best-known sports venues in the world, while both cities have a strong expatriate affinity with Ireland.
Mr Zapatero, a Socialist, is likely to feel some affinity with the region, in which many countries have taken a turn to the left, commentators said.
Forster loved Richard Wagner and felt an affinity with Marcel Proust, a writer for whom musical phrasing was a paradigm both for art and for life.
Kubrick would reveal an affinity with that perspective as he developed his signature filmmaking style, an icily formal, deliberately paced approach that conveys a clinical, third-person-omniscient point of view.
However, Mrs French said she was also "quite struck" that today's young men were "very caring and do want to have children and do have an affinity with children".
The industrial logic converged with a cultural affinity between the two groups' top executives early this year, reflecting the easy relations that usually exist between Indian and British firms.
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An investor with a natural affinity for value investing may find it useful to own a quality growth-oriented fund (and vice versa for growth investors) as a counter-balance to their own natural inclinations.
Until now, Marissa Mayer has avoided any affinity with working moms but when you declare war on telecommuters, you declare war on the working moms, so now she is forced to face them.
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Arriving in America, she felt a natural affinity with people on the ideological centre-right who believe the Western world should be more trenchant in defending its own values and less inclined to blame itself.
McGhee is also a former Celtic player, while Coyle is a lifelong fan of the club and Stark suggests that having an affinity with the fans is a great help taking on such a job.
So on the chance you may know someone with a debilitating affinity for Chevy Chevelles and Pontiac GTOs, we've created a check-list of 10 ways to spot a muscle-car guy--or diagnose the condition in yourself.
She, like Juan, feels an affinity with the colours of her adopted homeland: Isabelle's hair is gathered round her face in soft, red curls and she jokes that her scalp has soaked up the shades of the soil.
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