Consumers are typically connected for 45 minutes after each engagement with an advertiser with an unlimited number of connections available to them.
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His relationship with Fox has been uniquely fraught almost from the start, for reasons that probably have something to do with the advertiser boycott against him, and even more to do with the way his antics at times seem to define the network, often for the worse.
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We were focusing on a particular category, Investing, when our Ad Sales team emailed about a meeting with an advertiser.
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Tribune complied with those big advertiser desires in hopes of further growing ad sales.
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During the last 45 Super Bowls, Budweiser has been the most visible advertiser, with campaigns varying from the halftime Bud Bowls to the beauty and pageantry of the Clydesdale horses.
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His biggest effort to date was his decision to partner with rival Fox to form advertiser-supported video supplier Hulu.
Through a new variation of the Sponsored Stories feature called Related Posts, users who "like" something can be unwittingly associated with pretty much anything an advertiser pays for.
When an advertiser signs on with EcoAds to produce a television commercial, radio spot, online advertising or a billboard, some of the advertising dollars are funneled directly into community projects.
The radio in the dining room was playing a mixture of many stations: a war voice crossed with the gabble of an advertiser, and underneath there was the sleazy music of a sweet band.
According to the Nielsen Company, ABC tied with NBC for third place among advertiser-beloved 18 to 49 viewers.
So I checked in with Randall Beard, global head of advertiser solutions at Nielsen, to figure out what that was all about.
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The advertiser has two variableto contend with(1) the sheer number of eyeballs or ears that a particular advertising strategy will reach, and (2) within a set, the number of eyeballs and ears actually interested in the product being advertised.
At the same time, Fox, which rounded out the first half of the season tied with NBC at No. 2 among advertiser-coveted 18 to 49-year-olds, is poised to blow past it now that American Idol is back on the air.
Secondly, Samsung has forged a strong alliance with YouTube which has made great strides in advertiser-supported video content.
Sales of the Perthshire Advertiser fell by 7%, with the two editions each week together having average sales of 17, 400.
According to the early numbers, the series averaged 20.1 million viewers, with a 4.6 rating in the advertiser-beloved 18 to 49 demographic.
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With so many advertisers spending so much money to advertiser and market their message across so many mediums and platforms to so many people, we will one day get to that point?
CBS, says that radio has benefited from this change, because instead of dealing with dozens of stations, as before, an advertiser can now select a single broadcaster that owns a stable of stations.
But what if the advertiser could predict their sales even better, with accuracy within 5 or even 1 percent of actual results?
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The female-skewing network has struggled with the unique position of trying to cater to an advertiser-beloved but tough to reach demographic of 18- to 34-year-olds since its inception.
With the potential for Kimmel, 45, to draw advertiser-favored young viewers away from Leno (62) and Letterman (65), it's unsurprising that their networks might step up their succession planning.
With that in mind, we opted for transparency and invited the advertiser in to watch our process unfold.
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In fact, Idol has helped put series like Fringe, Glee and Lie to Me on the map, and is credited with propelling the once upstart network to no. 1 among the advertiser-beloved 18 to 49-year-old set for six consecutive seasons.
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Given the recessionary climate coupled with TV's increasingly fractured landscape, CBS should not expect a gain in advertiser revenue, however.
With mere days left in the current season, ABC is down 7% in the advertiser-beloved 18 to 49-year-old demographic, according to The Nielsen Company.
Thanks to a heavily-hyped Rally to Restore Sanity and a sit-down with President Barack Obama, The Daily Show made ratings history by luring more viewers in the advertiser-beloved 18-to-49 demo than any of its late night competition for the month of October.
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First-time advertiser Paramount Farms is touting its Wonderful Pistachios brand of nuts in a 30-second ad with Korean pop sensation Psy.
The advertiser will know how many people saw an ad, who they are and how many reacted with a further click or purchase.
Nissan North America is using Hawaii as one of its Leaf electric vehicle test markets along with Tennessee, Oregon, Washington, California, Arizona and Texas, according to the Honolulu Star-Advertiser.
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