And if you're wise enough not to trade it all day long in real time, but to hold it, who could be against it?

FORBES: Intelligent Investing Briefing Book

Perhaps it's time for New Yorkers to put their mayor on a power diet, and to wise up about the real trade-offs between expanding safety-net programs and personal choice.

CNN: Big Gulp? Meet Big Brother

The U.S. Supreme Court would be wise to concur, heed the Federal Trade Commission's complaint and bring pay-for-delay to an abrupt end.

CNN: How Big Pharma rips you off on drugs

The intractable opposition of such individuals to the full participation of other, key agencies invariably makes it more difficult for wise, creative and wide-ranging trade-offs to be made in the course of such negotiations.

CENTERFORSECURITYPOLICY: Center for Security Policy | Submitted Testimony Of Frank J. Gaffney, Jr. Before A Hearing Of The US House Of Representatives Subcommittee On Commerce, Consumer Protection And Competitiveness On: The FS-X Agreement

Wise readers will skip the exhaustive descriptions of the trade-union politics that these indignities prompted.

ECONOMIST: Flight attendants

Because arguably the only things more viral than cute keyboard-playing cats are cute wise-cracking babies, the famous E-Trade Baby from the Super Bowl ads is now an app.

FORBES: Super Bowl Ad's E-Trade Baby Goes Social

However, we argue that a gold ETF is not always a wise choice, particularly when it is treated as a short-term trade, like a stock.

FORBES: From The Abyss Come Great Opportunities In Gold, Stocks