Westwood came fourth in the public vote, with diver Tom Daley sixth ahead of cyclist Mark Cavendish, winterOlympian Amy Williams, cricketer Graeme Swann and boxer David Haye.
But his hopes of surpassing Daehlie to become the greatest WinterOlympian of all time ended when some uncharacteristically sloppy shooting cost him valuable time as he raced around the penalty track.