Policies demonstrating an understanding of the increasingly well-educated and independent woman of today, who often works while raising a family, could help to regain the younger women's vote.

ECONOMIST: Banana splits

Today Wambugu, who lives and works in Nairobi, faces a different sort of obstacle.

FORBES: Millions Served

Lubna Naji, a junior doctor who works at a hospital which received victims of today's bombings, told the BBC that it was "horrific, " but also becoming normal.

BBC: Car bomb attack near funeral in Baghdad kills 32 people

This is the vision of a growing number of education reformers who feel that the standard certification system no longer works in today's fast-changing job market.

WSJ: Merit Badges for the Job Market

But even today if you were to ask a random person to name someone who works in PR, who would they say?

BBC: What's the point of PR?

An entrepreneur who is working on a top-secret NFC product told me today that he believes the iPhone 5 will have NFC and cited a friend who works at Apple as a reliable source for the information.

FORBES: Source: iPhone 5 May Have NFC Contactless Capability

The Nobel Prize in medicine was awarded today to two researchers who discovered a new kind of gene, upending dogma about how biology works and leading to a new technology that has been embraced by drug companies and has led to the formation of two publicly traded biotech firms.

FORBES: Biotech Breakthrough Wins Nobel Prize