While there is no doubt Littleton was profoundly affected by Martha Moxley's murder and its subsequent investigation, to what end his problems can be attributed to this event is uncertain.

CNN: Moxley Case: Excerpts from the Sutton Report

We've taken the shackles off him in terms of his defensive work and said to him 'Just float out there and see what problems you can create' and to be fair to him, he's had his best two games.

BBC: Baker laments Woking goal drought

When marketing staff has a direct view of what is happening in a web site, problems can be found and fixed faster.

FORBES: How CIOs Should Be Helping Marketers

Despite the Time Warner-ABC settlement, a spokeswoman for the Commerce Committee said McCain hopes to hold a hearing early this summer to look into problems surrounding consent conditions, and what can be done to prevent these disputes from recurring.

CNN: McCain speaks out on Time Warner-ABC flap

Instead, find out what problems the perspective client is having, and talk about how your product can be the solution they need.

FORBES: How The Best Salespeople Make The Sale

Detoxification and residential programmes can be a start, but what is essential is to have a treatment that recognises the underlying problems, and provides long term support when temptation strikes.

BBC: 'Alcoholism is not all about drink'