Box-office grosses are monitored closely from the first day, with the emphasis on different segments of the weekend according to what kind of picture it is.

ECONOMIST: The won and lost weekend

This is the kind of subtle detail the scientists are looking for as they build a picture of what conditions were like on early Mars and the possibility that the planet could once have harboured simple lifeforms.

BBC: Nasa's Curiosity Mars rover to ingest drill sample soon

"The result is a kind of what-is-wrong-with-this-picture economics, " the then-magazine editor wrote.

WSJ: Shanghai's Pudong District Goes From Soulless to Sizzling

Further complicating the picture for all of these rival energy sources is uncertainty about what kind of new carbon regulations might come from Congress and the Environmental Protection Agency.

WSJ: Daniel Yergin on the Shale Gas Revolution: Stepping on the Gas

And that kind of clarity on what the entire organization is focused on helps individual contributors understand where their work fits into the larger picture.

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