"We're had four times as many orders as we would normally have, " says New Zealand Post's Linda Morgan.

BBC: New Zealand seeks Tolkien dividend

It's shortly after this that we learned Google had banned DMM from taking orders through its Google Wallet account.

ENGADGET: Ginsu knives, psychic hotlines and a $90 tablet: the story behind the Matrix One (update: more details)

"We've had a quarter of the Forced Marriage Protection Orders for the whole of England and Wales, " said Det Sgt Wendy Bird, of West Midlands Police.

BBC: Forced marriage law not being used enough

Fortunately, we did start to get orders pretty quickly, and our initial decisions had put us on the right track to grow without needing to rebuild everything from scratch.

FORBES: How to set up an online store, Part 1

When we announced that everybody who pre-orders Battlefield 3 would get an entire future expansion pack at no extra charge, I knew we had created a very generous pre-order offer.

FORBES: Electronic Arts' DICE Responds to Battlefield 3 DLC Controversy