With friends whose skincare regimens run from obsessive use of the Clarisonic exfoliator (ow) to one who swears by washing her face only every third day (ew), I turn to the experts for advice on the best skin care regimes for different age groups.

FORBES: Woman Guide To Great Skin At Every Age

Aveda is encouraging women to think about fitting in its Invati Scalp Revitalizer with other twice-a-day activities, like face-washing, says Marianne Knutson, vice president of global marketing.

WSJ: Old Hair Days: Products to Help Manage Gray and Thinning Hair

The first time Ally caught her doing it, she arrived home early one lunchtime, and when she came in the back door Mum looked up with a guilty face from washing dishes at the sink.

NEWYORKER: She��s the One

But let's face it - admitting in public that you have some dirty washing to deal with is one thing.

BBC: Not standing still - devolution lessons