The 3DS wants you to keep a distance of about 30 inches from the card, and every time I pulled too far away, it would pause the game.

FORBES: Hands On With The Nintendo 3DS

"IBM wants to keep mainframes relevant, but you want to write software for the cheaper, more efficient new systems, " says Bill L. Veghte , vice president of Microsoft's Windows server division.

FORBES: Magazine Article

This year is a Peter who really wants to win, and how do you keep your ethics when you really want to win?

CNN: STORY HIGHLIGHTS

Williams wants to keep working in golf and selling out the player you loop for is a sure way to get blackballed from the sport.

FORBES: Tiger Woods Fires Longtime Caddy Williams

No one wants to relive 2008, but the euro has to be defended at all costs and you have to keep the countries that are in the euro.

FORBES: Why The Euro Must Be Defended

As a creative process, you can keep going, which may not make much sense for a business that wants to quickly go forward.

FORBES: For Startups, Messaging Takes Time, Patience