Further, there are a few sectors that would specially benefit and they are lobbying hard to see Brazil included in the VWP.

FORBES: Why The US Should Include Brazil In The Visa Waiver Program

Countries that are willing to cooperate with the United States on our global priorities, including on counterterrorism initiatives, information sharing, and prevention of terrorist travel, deserve the opportunity to become part of our VWP.

WHITEHOUSE: The White House

The introduction of the Electronic System for Travel Authorization (ESTA) means visitors from 27 VWP countries -- including most of Western Europe, New Zealand, Japan and Australia -- must now register their details online at least three days before departure.

CNN: Visitors to U.S. face refusal under new online entry system