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It is also empowering the high-end navigation systems of VW group brands Volkswagen and Skoda.
ENGADGET: Audi to take NVIDIA powered MIB systems global, drive Tegra through Asian, North American markets
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Sales in China of vehicles from VW Group subsidiary Lamborghini topped U.S. sales in 2011.
FORBES: China Beating U.S. In VW Luxury Vehicles Market
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Mr Schreyer spent a decade with VW Group as head of Audi and head of Volkswagen design.
BBC: Hyundai and Kia appoint Schreyer to group design role
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For everything else VW Group makes, the product pipeline is now a funnel.
WSJ: At the Geneva Motor Show, the Promise and Perils of Sharing | Rumble Seat by Dan Neil
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Such a decision would be based on an extensive cost-benefit analysis that would need to satisfy members of VW Group's board of management.
BBC: Bentley considers assembling new model outside the UK
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But Mr Schreiber rejected an assertion that he was under pressure from the VW Group board to have the SUV made in Bratislava.
BBC: Bentley considers assembling new model outside the UK
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"Achieving this speed at Bonneville shows that the all-new 2013 Jetta Hybrid is a distinctly different offering in the compact hybrid class, " said Jonathan Browning, CEO and President, VW Group of America.
ENGADGET: Volkswagen 2013 Jetta Hybrid sets speed record, gives new meaning to hypermiling
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The underlying strength of the VW group is that it manages to make a range of models that appeal to different segments of the market but use many of the same parts, especially in the bits of vehicles that are normally out of sight.
ECONOMIST: Volkswagen and Porsche
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It's more than halfway toward sales targets of 800, 000 for the VW brand and 1 million for the group by 2018.
WSJ: VW's chief in US expects sales to keep growing