There are even statutes in various counties and states on this point for visual art that is on public display, but the strongest moral issues will not help this stand if the result is a legal and tax mess.
As the name implies, it overlays photos with a map underneath, giving people a far more visual look at what they were seeing at a given point on Earth (or Mars, assuming Curiosity hasn't reached its data limit this month).
The overall effect is to make you feel more creative and more connected to photography, to the point where Samsung's marketing about a "new visual communication era" actually has a ring of truth to it.