"There can't be many other buildings in the country with nanotech clean rooms on one side and high-end virtual reality studios on the other, " says Smarr from his hilltop offices.

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On screen, BBC World News looks sharper and more dynamic than ever before, with high definition and virtual reality studios and innovative multi-platform content helping to bring the news to life like never before.

BBC: The World's Newsroom: An introduction

The money will be repaid by a flow of "virtual print fees" from the studios.

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The site will allow visitors to watch footage of the Beatles' performances, contact one another and take virtual tours through the Abbey Road studios where the band made most of their music.

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Time and again, parents seeking private respites would drop off youngsters for lessons and the children clearly felt they'd been yanked from Walt Disney World or Universal Studios and thrown into a virtual prison.

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Hollywood studios or video game prodigies can build photorealistic real-time virtual worlds.

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The World's Newsroom is a melting pot for the best journalism in the world, using five custom-built studios with new sets and fresh creative graphics and cutting-edge cameras with virtual reality and 3D capabilities to create news that's immersive, dynamic, and more engaging than ever.

BBC: The World's Newsroom: An introduction