"The new Car Kit has been designed for safety and convenience, " said Corinne Vigreux, Managing Director at TomTom.

ENGADGET: TomTom launches new hands-free dashboard mount for smartphones (video)

"We know that most GPS watches on the market are too bulky and complicated to use while training" said Corinne Vigreux, managing director, TomTom Consumer.

ENGADGET: TomTom makes own-brand GPS sports watches, no Nike swoosh in sight (updated: details)

"We aim to make TomTom content and services available to as many devices and platforms as we can, " says Corinne Vigreux, Managing Director at TomTom.

ENGADGET: TomTom bringing its navigation app to Android in October, keeping mum on the details

"With TomTom Rider, bikers can not only choose where to go, but more importantly how they want to get there, " said Corinne Vigreux, Managing Director of TomTom Consumer.

ENGADGET: TomTom Rider motorcycle GPS gets refresh, for those born to be guided