The experience can then be viewed and shared through social networks.

FORBES: NIVEA Celebrates Turning 100 with NYC Party and Bigger Digital Spend

As you can see, this two-and-a-half minute video illustrates why a properly planned and executed video stands a much better chance of being viewed, shared and acted upon than something you quickly cobble together and slap onto YouTube.

FORBES: How To Shoot Great Videos for Your Business

Clips can be immediately viewed, edited and shared with the Looxcie companion app.

ENGADGET: Looxcie HD brings 1080p and WiFi streaming to a helmet near you

These notes can be shared and viewed by collaborators.

ENGADGET: CloudOn outs v3.0: iPhone compatibility, optimization for 7-inch tablets and SkyDrive integration

SnapChat essentially destroys all correspondence and photos shared through its app after they are viewed.

FORBES: Students, SnapChat, Wickr: Staying Private and Productive Online

The story was viewed more than 130, 000 times, shared more than 25, 000 times on Facebook, and dozens of people shared comments, some supportive and others critical.

CNN: Join the conversation