Renee Klosterman, acting multimedia services manager at Washington's DIS, said her state's commitment to video technology is proven by a special Interactive Technologies Division within DIS, a mature videoconferencing system and a satellite TV studio that has all the cameras, production equipment and personnel needed to produce broadcast-quality video.

CNN: Coming to a local Government site near you: Live video

The best PMs are certainly product-obsessed, examining coffee mugs at meetings and wondering out loud how to design a more better-designed coffee cup or carefully dis-assembling a new hand-held video-game to see how it works.

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Walt Disney (nyse: DIS - news - people ) Studios is using video iPods to promote its Chronicles of Narnia movie.

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The state's Department of Information Services (DIS) this spring conducted a series of internal Webcasts to determine whether Internet video technology is feasible and, if so, for what purposes it would best be suited, said Clare Donohue, the chief deputy director at DIS and the moderator of two of the Webcasts.

CNN: Coming to a local Government site near you: Live video