Gary Verity of Welcome to Yorkshire said he was "thrilled and delighted at the news".

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Before North Devon Council passed the planning application this summer, it had received 100 letters of objection and 177 letters of support of Verity.

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The aesthetic debate aside, among the arguments in support of Verity was that it would "put Ilfracombe on the map", update the town's image and boost the local economy.

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PricewaterhouseCoopers is, and still is, the financial, statutory auditor - with the duty to give an opinion on financial statement verity - of some of the biggest players in the financial crisis.

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Gary Verity, chief executive of Welcome to Yorkshire, said part of the campaign would be to signpost visitors to hotels, bars and restaurants surrounding the venues.

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Ms Hubbard thinks Verity may attract a different type of tourist to the seaside resort.

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Welcome to Yorkshire chief executive, Gary Verity, said Wakefield was "fast becoming a European capital of sculpture".

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Cox will play Sydney Newman, the BBC head of drama credited with the creation of the show, while Raine will play the producer Verity Lambert.

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Similarly, although Mr Verity is far more restrained and scholarly in his translation, he too fails to capture the full force of Homer's work.

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Both Mr Verity and Mr Mitchell give Hecuba's speech to her husband, Priam, when he tells her of going to retrieve their son Hector's body from Achilles, a certain shrillness not necessarily heard in the Greek.

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