Consumer watchdogs like the BBB can point a finger at miscreants but are hardly a complete safeguard, since it's so easy for a bad vendor to reorganize under a new name.

FORBES: Magazine Article

They weren't sophisticated tie-ins, but they did provide an easy way to process a transaction over the web, including secure payment and rudimentary information about the name and type of vendor involved.

FORBES: The oops factor

The software can track individuals who serve as officers of supplier companies, making it hard for a vendor to escape a bad rep by reincorporating under another name.

FORBES: Magazine Article