"There may be a bit of a demand vacuum a few months down the line, " he said.

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Adopting this line of thinking in a vacuum can actually send a company into a death spiral.

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Colonels and Generals, whether in the military or marketing, are often so far removed from the line of engagement that, without listening to front line personnel, their decisions are made in a vacuum.

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Whereas the front line is thin and shaky, there is a security vacuum in Benghazi.

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