When these patients are asked to answer morally challenging questions that weigh the life of one person against others, they consistently make utilitarian decisions without feeling the least bit uneasy.

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Defenders of progressive taxation usually make a utilitarian argument.

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He believes his distance from Silicon Valley's occasionally myopic thinking, and lots of experimentation, have helped him figure out a way to make millions inserting utilitarian ads into everyday software.

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Meanwhile, sadly, Team Liberty slips into the utilitarian habit of thinking that we can make ourselves better by not making anyone else worse.

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Disappointingly, the Amphones feel as passable as the AmPlug -- make no mistake, the cans are about as utilitarian as they come.

ENGADGET: Vox jams guitar amps into Audio-Technica headphones, dubs them Amphones (ears-on)