Firms also use fancy job titles to signal that they are au fait with the latest fashion.
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Other Wii U titles use the gamepad in the same way, and I suspect many more will later on.
What this means is that yes, these new Star Wars titles will use the rather fantastic Frostbite 3 engine.
Expect to see a few new PS3 titles that use this integration come out by the end of the year.
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So lawmakers love to use it in bill titles and press releases.
Michael Pachter, a video-games analyst at Wedbush Morgan Securities, predicts that the Wii will spawn a whole new generation of fitness and calisthenics games, going far beyond existing titles that use dance mats or video cameras (such as the EyeToy, which works with PlayStation consoles) to detect players' actions.
Operators can typically get away with using show names in their titles, but usually use a different typeface in their promotional materials.
Consoles may be experimenting with digital distribution, but simply put, Steam has mastered it, and its ease of use, organization, selection of titles and low, low prices make it indispensable for any gamer.
And customers are encouraged to use the bookstores as showrooms, browsing for titles and then downloading them on their e-readers.
Once loaded with text, both the SoftBook and the Rocket EBook act as single-screen tablets that let you use simple buttons and a stylus to select titles, "turn" pages, search and highlight text, and make notes.
And second, there is the widespread view that since capital letters are used solely to distinguish proper nouns - names or titles - it is not appropriate to use one for the network that links our computers together or the publishing system that runs on top of it.
Take-Two and EA will each have the rights to use NBA teams and players in their NBA video game titles.
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While most of this week is full of catalog titles -- that are probably meant to help you use up all those gift cards you got over Christmas -- there is at least one day and date title, The Duchess.
As a standalone unit, the Sony XBR-84X900 TV already upscales all video inputs, including the more than 7, 000 Blu-ray Disc titles currently in distribution, to a near-4K resolution through the use of Sony's proprietary 4K X-Reality PRO three-chip picture engine.
That game and other previewed titles like "Splinter Cell: Blacklist" and "Madden 2013" will use the Kinect system's voice controls to let players speak, instead of fiddling with buttons, to give certain commands.
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Disney, which recently acquired LucasFilm from George Lucas, has shuttered the gaming division of the company, LucasArts, opting to use the brand to license third-party development and publishing for future Star Wars and Indiana Jones titles.
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Mr. Armstrong was stripped of his titles last year after the U.S. Anti-Doping Agency, which polices drug use in American sports, initiated formal charges against him for allegedly conspiring to run an organized doping program aimed at dominating the Tour de France.
He argued USADA, a nonprofit organization that polices drug use in American sports, had no authority to bring a doping case against him or to strip him of his titles.
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