At the Star, a hitherto also-ran among supermarket tabloids, Ms Fuller's strategy has been to do celebrity journalism better than the rest (unlike rival People magazine, there is no space given to ordinary people).

ECONOMIST: Face value

Unlike most other party leaders at the time, he was good at talking to ordinary people, a skill which would help him win support and then power later, but he also showed no sign of questioning the Marxist-Leninist gobbledegook that he was required to recite at public events.

ECONOMIST: Russia’s flawed reformer | The

Unlike a lot of self-made people, Hays has never ceased to sympathize with ordinary people.

FORBES: An American original