Barzelay has never been afraid to turn a pop song into a mission statement: For proof, check out Clem Snide's masterful "I Love the Unknown, " which Barzelay helpfully tacks on as a bonus track to Lose Big.

NPR: Eef Barzelay: A Blueprint For Finding Love

"He's seen as an unknown quantity, and VCs love for things to be very much in control, " says Facebook cofounder Dustin Moskovitz.

FORBES: Billionaires List

The case elevated the unknown waitress and aspiring photographer to a household name, with a real-life story of love, betrayal and murder far more alluring than any made-for-TV movie.

NPR: Jodi Arias Convicted Of First-Degree Murder

The room is packed with versions of the man running here and there, talking to himself about this and that, making plans on the phone and staring out the window and falling in love and falling out of love and finding himself loved and unloved and hated and feared and liked and disliked and ignored and unknown and known.

NEWYORKER: The TV