"It's funny how Universal records put out music now, " she continued.

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In mid- April he and a bodyguard were charged with assaulting Steven Stoute, a Universal Records executive and rap manager, reportedly with a champagne bottle and telephone.

FORBES: Follow Through

Under the advisement of Universal Records Data Base, 200 Toyota Prius records were set during a two day event that was streamed live on the Internet.

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"There's much new music which doesn't really sell mainly because there isn't any identifiable tune and is maybe a little bit too clever, " says Bill Holland, who is head of classics at Universal Records.

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"None of the labels you're dealing with are major music companies, " objects Stuart Hersch, president of Universal Custom Records, who has scrutinized Gould's business plan.

FORBES: You bet your life

We find that the simulated records for both scenarios fail to reproduce the universal scaling behavior of the observed records and display wide performance differences.

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Psy himself was recently signed to Schoolboy Records, the Universal Music Group imprint run by Scooter Braun, who also manages Justin Bieber, Carly Rae Jepsen and Asher Roth.

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Labels are getting a new groove, too: Universal Music's Polydor Records is prepping an enhanced version of the band Snow Patrol's upcoming album, A Hundred Million Suns, for distribution as an Apple iPhone application.

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Labels included under the Universal umbrella are Def Jam, Motown, Decca, Island Records, Interscope Records and Polydor Records.

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