Initially, unit owners are told that they or their estate will be entitled to a chunk of the large entrance fee when they move out or die.

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The executive, who reported to the CEO, did not agree with his boss, who long believed that small-business owners patronizing his business unit were shopping to supply their firms.

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The kicker here though is: as much as I like this unit, I'll feel badly for the owners of this big guy when HD-DVDs and Blu-Ray disks come around.

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Turtle Beach says it is working with a number of music labels to give AudioTron owners the ability to audition and purchase songs through the unit.

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