Later at Iclif, from understanding customer needs to creating new products, to learning how to navigate in a complex Asian market, to dealing with disappointments and recovering from mistakes, to developing and implementing a growth strategy, this job has been one continuous process of learning and growing.

FORBES: To Continue Growing, Quit The Big Job

The way products are designed, manufactured, packaged, and supported needs to be guided by a passionate, fanatic commitment to understanding and delighting the customer.

FORBES: A New Era -- the Era of the Customer