They escalate from doing nothing to providing information to enable choice to carrot-type incentives to stick-type incentives to restricting choice and then eliminating choice.

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Of course, this type of policymaking underscores the importance of making the default choice a good one (an adjustable-rate mortgage with no down payment would be an example of a bad default).

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Better yet, they allow the definition of each to be made by the individual, through choice of care providers and services, and the type of catastrophic insurance that gets paired up to it, all the while harnessing the power of the free market to increase quality and reduce costs.

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That fear has combined with the boomer generation's experience of limitless choice, whether of which television channel to watch or what type of mustard to slap on a sandwich.

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The truth is that I could have fulfilled them in any type of business, but with my past experience and knowledge, healthcare technology became the industry of choice to pursue my passion.

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For buy-and-hold investors who are confident they can navigate the world of ETF trading, the choice between such products and traditional index funds may come down, simply, to the type of investment vehicle.

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