Kmart suffered the largest drop of the group's two major brands.

BBC: Sears Holdings to get new chief executive

For instance, Lloyds owns two major banking brands, Halifax and Lloyds TSB.

WSJ: U.K. Lowers Entry Barriers for New Banks

Tata Motors ( TTM) is doing quite well for itself after acquiring two major luxury automotive brands in 2008.

FORBES: India's Tata Motors Gets Jump From Jaguar

Anheuser-Busch, long one of the big game's major advertisers, had an uneven performance with commercials for its two new brands, Beck's Sapphire and Budweiser Black Crown.

WSJ: Chrysler, Taco Bell Win in Ad Bowl

Together the two companies teamed up to create the Sustainable Apparel Coalition, inviting other major brands, such as Levi Strauss, Nike, Gap and Adidas to join them in crafting clear, quantifiable standards for environmentally responsible clothing production.

WSJ: Patagonia's Founder is America's Most Unlikely Business Guru

In two years, Birchbox has seen dramatic growth, both in bringing new consumers on board and partnering with major brands like Stila and Benefit.

FORBES: Birchbox Goes Global, Acquires Paris-Based Copycat 'JolieBox'