"Mobile TV will be a new distribution platform that will allow the media industry to expand its audience, widen prime time and re-use popular content, " he told IBC delegates.
The DivX TVplatform will also enable consumers to stream their own personal digital media content over a home network, and offers full playback of a variety of video formats, including all DivX(R) videos.
Intel is reportedly making this technology a centerpiece of its new push into the commercial TV sector, using it as leverage to bring reluctant media companies on board to their platform.