The 2011 finale, held at Wembley Arena in front of a live audience of 12, 000, was the most watched entertainment TV show of the year.

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"Whether you are voting for your favorite contestant on a TV show or playing a game, entertainment is becoming more personalized and social, driven by the Internet and new tools to interact with content, " Spencer said.

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Each movie and TV show delivered through Media Hub is optimized for the best entertainment experience based on the device's screen size, screen type, video resolution, memory type, processor and sound profile.

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The agreement spans the first subscription pay TV and pay-per-view windows, enabling Sky Movies to show releases from Entertainment Film Distributors across its On Demand service and channels, and on a rental basis via Sky Store and Sky Movies Box Office.

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It may have been ABC Entertainment Chief Steve McPherson's panel, but it was late night TV star Jimmy Kimmel who stole the show.

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