Personalization promises to transform the non-stop stream of information about your preferences, your journey, how you travel, and even your location to predict and prepare the precise travel experience you desire.

FORBES: Soon the Travel Industry Will Become Your Personal Concierge

The hard part is integrating new media in everything the organization does, using it to transform volunteer recruitment or open a new eight- and nine-figure revenue stream.

CNN: GOP warned to embrace technology or face 'suicide'