In addition to letting users dedicate different tasks to different screens, Mr Martynov suggested users might want to display important information such as an airline boarding pass or a map on the e-ink screen to take advantage of the fact that the technology only uses power to refresh - and not maintain - its image.
Because Medicare is now fully government funded and has no balancing of costs versus benefits for treatments, it seems rational to consider a different approach empowering users to help control costs.
The distinction matters because the varying approaches appeal to different types of users.
And, instead of being linked to a single online store, like Amazon, it uses a "mall" concept, designed to allow users to choose from many different online stores, though only two are available now.
In setting policy it is important first to segment your workforce to identify different types of users and determine the best ownership model by user type.
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Apps will need to develop their own unique identifiers for different users, and ad networks will need to find a new way to build mobile user profiles.
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Brands already pick to promote their content and different social handles to select groups of users based on search keywords and profile types.
"The Nokia Lumia 610 will introduce Windows Phone to a new generation of smartphone users, offering something very different to the monochromatic smartphones filling shelves today, " said Jo Harlow, Head of Smart Devices at Nokia.
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Rich data - Unique to Contour, a GPS receiver allows users to capture and share a different perspective, providing beautiful HD video with overlays for speed, elevation, and distance.
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And tonight the TV-discovery app Peel will offer something a little different to Samsung Galaxy Tab users.
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For 2012, the Everio line breaks down into three product series, each designed to meet the needs of different users.
Three months later with 80% coverage in the cities of Medellin and Bogota, began service tests with different users sensitive to the use of new technologies.
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Rather than program a TecTile to evoke the same actions on every smartphone with every tap, Profiles allow one TecTile to perform customized actions for different users when scanned.
While many games are beginning to offer some sort of mobile experience to complement the lead title, Saga Kingdoms will feature what is essentially an entirely different game for mobile users to explore.
Second, newer approaches to CAPTCHA have been developed that try a different approach to a Turing test by asking users to perform operations through input devices, like a keyboard or mouse.
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Not content with just being a cable release, the Triggertrap Mobile for Android app comes with eight different modes, giving users the chance to easily take a broad range of images, including five different timelapse modes, long-exposure HDR modes and 'star trail' photography mode.
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They also have video chat to other Fring users and across different platforms.
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Alliant will let rival vendors pitch wares on its site and allow users to rate the different suppliers, just as bidders do on Ebay.
The MT93 also offers Picture-in-Picture (PIP) capability allowing users to view two different shows at the same time or browse their Facebook account which watching their favorite prime time sitcom.
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Whether it is adding saturation to a vivid landscape or applying a unique, vintage touch to a portrait, users who want to express their creativity can experiment with different effects and settings, composing a shot, by using one of Canon's seven Creative Filters.
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Smart tech enables cellular phone users to easily operate in different countries.
Microsoft has shown off an augmented reality system that allows users at different locations to work together on tabletop activities, sharing objects which they can both handle.
Truly an audio solution for the whole home, users are able to stream different music to different rooms or the same music to multiple rooms by linking LIVE 5000 units.
The definition of personal information requiring parental notice and consent before collection now includes "persistent identifiers" that can be used to recognize users over time and across different websites or online services.
"We're planning a trial in which we'll move small samples of different types of Gmail users to HTTPS to see what their experience is, and whether it affects the performance of their e-mail, " said Google.
For those times when subjects aren't quite prepared for a close-up, Samsung's new Beauty Palette allows users to choose from ten different make-up options to smooth, brighten and add color to profile shots directly in the camera.
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"The new adaptive bitrate technology and speed diagnostics page help optimise the viewing experience, while the resizable window gives users flexibility to switch between different quality streams, hopefully leading to a more satisfying experience overall, " said Mr Rose.
"Turns out the way we implemented the percentile reporting--which counted on different colors to communicate different percentiles--didn't work for color-blind users, " says McDerment.
However, what Microsoft aims to do is make something different and better for users.
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