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As part of the deal, McIlroy changed his golf clubs to play with Nike branded equipment, which is also endorsed by his great rival and World No.2 Tiger Woods.
CNN: March 2, 2013 -- Updated 1004 GMT (1804 HKT)
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While Tiger Woods tweets to over 3.2 million followers and Rory McIlroy converses with his 1.2 million fans, the Spaniard prefers the old-fashioned method of talking to people.
CNN: Winning? There's more to life, says Jimenez
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He is still seeking his first victory this season, having fallen to No. 2 in the world rankings behind Tiger Woods.
CNN: Points joins in 'Dufnering' craze after Houston Open win
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Crouching Tiger, Hidden Dragon actress Zhang Ziyi ranked No. 2 in the overall list, and international film star Gong Li was No. 5.
FORBES: Yao's The Man
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The No. 1 and No. 2-ranked players in the world, Tiger Woods and Rory McIlroy, had entourages that included girlfriends with some pedigree of their own.
FORBES: The Masters: 'It's Not Just Fred Couples, It's Power Couples' (And Other Quotes Of The Week)
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Unfortunately for Tiger, class has not been his predominant calling card over the last 2 years.
FORBES: Tiger Woods Caddie Shacks Steve Williams: A Fair Way To Split Or Out Of Bounds?
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Major shareholders are Morningside China with 12.6%, Steamboat Ventures with 12.2%, GGV Capital with 8.8% and Tiger Global with 8.5%.
FORBES: China's YY Prices IPO At Low End Of Range, But Trades Up 10%
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The first 2, 000 buyers will receive a special edition version with a laser-engraved tiger graphic reminiscent of the product's previous name, Blue Tiger.
ENGADGET: Ten One ships $80 Pogo Connect, a pressure-sensitive Bluetooth 4.0 stylus for iPad
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Tiger Woods is as far ahead in earning power as he is on the golf course (see chart 2).
ECONOMIST: A survey of the business of sport