These are life skills, not just academic skills, and it is the quality of writing and thinking that separates employees with identical technical skill sets.

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He is very technical, very analytical, works on patterns on the tennis court, that sort of thinking that Andy Murray relates a lot to.

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Media and information literacy, through which individuals acquire a combination of technical and cognitive skills to seek, evaluate and use information effectively, develop critical thinking and acquire the behaviours for life-long learning, is becoming the engine of education in the 21st century.

UNESCO: MEDIA SERVICES