Ms. K. GASPERS: I think he knew, kind of, what he was going back into and how bad it was there.
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K. Rowling or Steve Jobs, you automatically think of the brands they champion.
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It is certainly understandable though when you think about the timing of their first jobs and first experience with investing in their 401(k) plans.
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Actually, I still think there are many untapped opportunities ahead for the company in terms of selling Keurig equipment and distributing K-cups for itself and other brands.
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