But remember these five things and you will never get shopped.

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Treatment that homes in on specific deficits held some value for the respondents, but the top five things they mentioned mostly have to do with help navigating a world that can be quite alien and gaining a better understanding from the other inhabitants of that world.

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But in the past five years, things have dramatically changed.

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Those of AA bonds might be described as non-existent but for the fact that such things are relative: five-year government bonds yield just 10bps.

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But short-term memory can only store between five and nine things at once.

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Jorge and his brothers say they may turn the business over to their kids sometime in the next five years--but only after they've cleaned things up and expanded some more.

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Four out of five students in England said science helped them to understand things around them, but only 38% said they liked reading about science - well below the OECD average.

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You want to do things and you want to build things but unfortunately there aren't many managers that are at a football club for 10 years or five years or six years.

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But I think there are five steps you can take to lower the odds that these things will happen or to nip them in the bud before they cost your start-up too much time or money.

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