For many investors, however, consumer staples stocks may be appealing now because they are cheap, and they will remain that way as they do things like experiment with new products at multiple price points and compete in new markets abroad.

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"New generations around the world always like to try new things, they are discovering themselves, " said Hala Kazim, an Emirati who runs a program devoted to helping other women deal with the stresses of modern Gulf society.

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They accidentally learned that Americans want to work, so when they are employed, they tend to buy things, like new cars.

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Yes, they claim to have a new operating system and things like one-swipe email access from any app, but time and technology wait for no man.

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Something else that's been rolling out is a prompt asking if Netflix can send push notifications, which is used to notify users of things like new seasons of TV shows they've watched becoming available.

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These are past outlays for things like uneconomic power plants that utilities may recoup as they enter the new world of deregulated electricity.

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For one, they have high-speed Internet access, allowing users to do things like video-conference as simply as they now make phone calls (the new phones come with tiny, built-in video cameras).

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They have different ways of doing things, a faster path to develop new ideas, and the like.

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"You need to actually be able to directly measure how aroused the player is -- what their heart rate is, things like that -- in order to offer them a new experience each time they play, " Newell said.

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