Getting a viewer, listener, or reader to do something is the ultimate measure of a good ad.
FORBES: If You Want to Rate Tomorrow's Super Bowl Commercials, Here's What Makes For a Good Ad
Or they can try to manage the stampede, riding along, gently guiding it toward the ultimate goal of the congressional elections, leading it with some good ideas, but doing their best not to get their own agenda trampled on.
While he continues physical therapy at Johns Hopkins and later at Walter Reed National Military Medical Center, doctors are giving Mr Marrocco a good prognosis on the ultimate ability to use his new hands.
Putting a professional, independent administrator in ultimate charge of the sport is a good idea, and this is the one proposal the ICC has already agreed to implement.
Armed with his desire to do good, Manos sought out the ultimate in fundraising ideas: a way to make volunteering and service the cornerstone of his business.
FORBES: Giving It All Away: VeryNice Volunteers, With a Side of Business
Pretty good reason to spring for the Ultimate Driving Machine.
While the site's ultimate goal is to illustrate the delicate process of opening our gadgets while leaving them unharmed, the good folks at iFixit never fail to entertain us in the process, with two dozen high-res photos of the Nexus 7's innards littering the 21-step repair guide.
ENGADGET: Google's Nexus 7 tablet hits the iFixit teardown labs
Improving on a good idea, however, is truly the ultimate homage, according to the makers of the new Pinoccio microcontroller.
ENGADGET: Insert Coin: Arduino-compatible Pinoccio microcontroller sports battery, WiFi
The Vendee Globe race, seen as one of the ultimate challenges for offshore skippers, involves sailing around the world from west to east via the three major capes of Good Hope, Leeuwin and the Horn.
BBC: Sam Goodchild prepares for Solitaire du Figaro solo race
Obama defenders will say Reagan was not looking too good at the 18-month mark either and still persevered to ultimate success.
And we believe that the objectives that we seek to achieve in Afghanistan are objectives that are also good for the Afghan people and the Afghan government -- the ultimate defeat of al Qaeda, the breaking of the momentum of the Taliban, stabilizing Afghanistan so the Afghan government has enough breathing space to build up its own security forces.
The ultimate film appeal is that the zombie outbreak in almost any form is a very good metaphor for any sort of short term societal breakdown.
That is certainly good news as companies realize the importance of engagement marketing for their overall and ultimate success.
Home Theater Blog and Ultimate AV recently put the unit through it's paces to find out and had mostly good things to say.
ENGADGET: PlayStation 3 as Blu-ray player, how does it rate? HD
The series has been one of my ultimate favorite media properties of all time, going past being a good video game to becoming just a flat out fantastic storytelling experience in general.
FORBES: Why the Exploitation of Gamers is Our Own Damn Fault
The ultimate goal is to be able to fit in while simultaneously being able to stand out, for good reasons, says Debra Benton, an executive coach and author of The Virtual Executive: How to Act Like a CEO Online and Offline.
Religion and maktoob were comforts -- the notion of divine authorship (and its obvious extension, ultimate justice) elastic enough to accommodate even inflexible facts like the Holocaust and that my mom was both good and burdened with a vascular disease.
Charities, community groups and other good causes will receive grants from the TPO Foundation, an independent charity whose donations will have the ultimate effect of strengthening society and supporting local communities.
ENGADGET: The People's Operator launches in the UK -- a charitable MVNO for data haters
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