Former Greenpeace activist Annie Leonard, author of the book "The Story of Stuff, " and host of an online video, said 99 percent of all the materials that flow through the production process becomes trash within six months.

CNN: Environmentalist: It's becoming a plastic world

By now the story of The Blair Witch Project is the stuff of legend.

FORBES: Entrepreneur as Stunt Man

Regardless of where the future takes Facebook -- whether life as a publicly traded commodity is more about stuffy board meetings than spur-of-the moment handshake deals -- Wednesday's report provided at least one more glimpse at the hoodie-wearing, authority-flouting CEO whose origin story has literally become the stuff of Hollywood storytelling.

CNN: Doug Gross,

At a certain point, you begin to consider that desperately burning everything you own is not the stuff of a happy story.

FORBES: Little Inferno Review: Sit By The Fire And Hear a Story

So Federer losing, I think, generally, sports fans, mainstream sports fans who consume a lot of this stuff, the story for most people is that Roger Federer did not win the Grand Slam rather than Novak Djokovic did win the grand slam.

NPR: Six Days to the Super Bowl. Start Warming the TV

Mr. Ackerman retold the story of his life-changing encounter at the landmark station so many times that the tale has become the stuff of family lore.

WSJ: Grand Central 100-Year Anniversary: A Century of Connections