One particularly absurd moment consists of Claire falling into a screaming fit and sweeping hundreds of shiny red apples off of her kitchen table and onto the floor.

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At the center of the shed, which is littered with building materials, is a red shrine where apples, tea and incense have been made as offerings to a folk god for construction workers.

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They're getting people away from the idea that blackberries have to come in little boxes, or that apples have to be this perfectly round red thing.

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