But it's not the leader of the pack in sales.

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The company is a "global consulting and training leader in the areas of strategy execution, leadership, customer loyalty, sales performance, school transformation and individual effectiveness, " with 44 offices in 147 countries, according to the website.

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GammaTech Computer Corporation is a leader in the design, manufacture and sales of cost-effective, high-performance mobile computing solutions throughout North America.

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Huawei's Carrier Network business group, a traditionally strong business group, continued to be a leader in the industry, with sales revenues of CNY 160.3 billion.

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In the second and third quarters of this year, reports TeleSpan analyst Elliot Gold, Polycom was the unit sales leader, selling 7, 759 ViewStation systems to PictureTel's 7, 180 and VTEL's 2, 000.

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Thyagarajan, managing director for India of GlaxoSmithKline, the national market leader, estimates that the country accounts for 35% to 40% of the drug giant's global sales by volume but only 1% by value.

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Both agree, however, that dealers are getting smarter with their sales ploys: for example, using loss-leader sales until users are hooked or offering three-for-the-price-of-two deals to increase usage.

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Further, as a sales leader, you are the message, so your behaviors must show that you are the exemplar of these characteristics.

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The market leader in Japan is Sharp, but it only ranks eighth in the world, with one-fortieth the sales of Nokia, the top company.

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