Integrity and credibility are of the utmost importance.

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Perhaps even more damaging, the USADA report has cost Armstrong his credibility and integrity, forcing him to step down as chairman of his Livestrong Foundation and reducing his future earning power as a motivational speaker to nearly nil.

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Not to mention the extreme difficulty of re-building trust, credibility, and integrity once it has crumbled.

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He said that, such was the gravity of the BBC's allegations, which struck at his personal integrity, and indeed at Britain's international credibility, he would have had to resign if they were true.

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