Ordinarily, when a Scientologist does something wrong, especially something that might damage the image of the organization, he has to make amends, often in the form of a substantial contribution.

NEWYORKER: The Apostate

"I think people are attracted to the organization because of the image of leadership and trust and integrity, " says Steven D.

FORBES: As a businessman, he's been mixing with a sketchier crowd.

Even his disciplined, near-leakproof campaign organization seemed a total contrast to the freewheeling, chaotic image of the Clinton effort.

CNN: Analysis: Why Clinton's bid failed

The organization, known for its black, green and white label with an image of a person holding a bowl in front of a globe, says it's working with small businesses like PrAna, which sells yoga pants and other sportswear items to merchants like REI and Zappos.

NPR: Shoppers Face Hurdles In Finding Ethical Clothing