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The 3 February NFL championship marks the tenth time the Super Bowl will be played in New Orleans, equalling it with Miami as the most frequent host city.
BBC: Super Bowl XLVII: Bringing big bucks to the Big Easy
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On shore, tourists will be drawn to a yachting center styled after an Olympic Village, with sponsors and the host government paying most of the bills.
FORBES: Sailing For the Gold
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Heading into his 22nd year in national syndication, he remains the country's most listened to talk radio host with more than 15 million tuning in each week.
FORBES: Magazine Article
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La Vie, the country's most popular mineral water, contends with a host of blatant knock-offs with names like La Vi, La Ve and La Viei.
ECONOMIST: As communism crumbles, a great cuisine revives
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With Oprah Winfrey off of daytime TV, DeGeneres is quickly becoming the most popular syndicated talk show host.
FORBES: Oprah Tops Our List Of Entertainment's Highest-Paid Women, But Her Reign May Soon End